Profile
In 1971, when giant conglomerates like Starbucks and Nasdaq were founded, another star was born in the city of Surat in India.
Being fascinated with a product that could challenge its own shine, its purpose was to reveal the true brilliance of a diamond to the world.
Today, known to the world as ASIAN STAR, the legacy of this star spans over 50 years and lives through three generations.
A company that works relentlessly to redefine the way the world experiences diamonds and diamond jewellery, Asian Star shines brighter than ever within the universe of its customers, formed by an elite group of top international jewellery brands and retail chains.
Our Vision
To be a trailblazer in the diamond industry known for delivering desirable natural diamonds and delightful experiences to customers across the globe.
Our Mission
Create a sustainable diamond ecosystem with an innovative mindset and passion for excellence that helps our people and our customers grow together.
Core Values
The source of our work ethos and our sense of commitment arises from the belief in our core values.
At Asian Star, we believe our responsibility does not end with providing quality services to our customers but also includes contributing to society and communities and bringing about a positive lasting impact.
As part of our mission to build a better tomorrow where those in disadvantaged situations have opportunities that allow them to thrive and prosper, we partner with charities, NGOs, and organisations and engage in various transformative initiatives in the fields of education, healthcare, women empowerment, disaster management and environment protection.
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